Ten companies were hit with warning letters by the Food and Drug Administration (FDA) for marketing flavored disposable vapes and e-liquids that appeal to youth without the required approval from the agency. The move is part of the FDA’s ongoing effort to stop the illegal marketing of tobacco products — especially flavored, disposable vapes that appeal to teenagers — amid what the agency calls a public health crisis of youth vaping in America.
“The FDA continues to prioritize enforcement against e-cigarette products, specifically those most appealing and accessible to youth,” said FDA Commissioner Stephen M. Hahn. “We are concerned about the popularity of these products among youth and want to make clear to all tobacco product manufacturers and retailers that, even during the ongoing pandemic, the FDA is keeping a close watch on the marketplace and will hold companies accountable.”
The agency has suspended in-person inspections of vape companies due to COVID-19 restrictions, but has continued internet monitoring for violations of tobacco laws and regulations.
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